Football Foundations Norfolk
Build stronger, more confident, more resilient players.
Football Foundations is a strength and movement programme designed to support young footballers both on and off the pitch. These sessions introduce players to structured strength and conditioning in a way that is engaging, age-appropriate, and builds confidence and not pressure.
What makes this different?
Sessions are built around the FA 4 Corner Model, supporting:
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Physical development (strength, coordination, movement quality)
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Psychological confidence (trying something new, building resilience)
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Social development (working together, communication)
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Technical understanding (how the body moves and performs)
Alongside this, players are introduced to simple, practical education around:
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Fuel (how to support energy and performance)
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Hydration
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Recovery
What a session looks like?
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Fun, engaging warm-up (often using the interactive LU wall)
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Strength and movement exercises tailored to age and ability
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Simple coaching cues to build understanding and confidence
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Games and challenges to keep players engaged
The aim is to make strength and conditioning something players enjoy—not something they feel unsure about.
These sessions are ideal for:
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Grassroots football teams
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Youth clubs
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Coaches looking to support player development
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Parents wanting to give their child a positive introduction to strength training
Sessions are delivered at The Box, at The Nest
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£130 per session (up to 16 players)
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Block bookings available (4–6 weeks)
Last night I took the Norwich United U11s down to The Nest for a strength & conditioning session in The Box with Vicki Hall.
The boys went in excited but a bit nervous — something completely new for them. Straight away, Vicki put them at ease, explaining everything clearly and, most importantly, making it FUN.
They kicked things off with the interactive wall (which went down a storm!) before getting stuck into the exercises.
The energy, effort and smiles said it all — they absolutely loved it and are already asking when we can book again!
Massive thanks to Vicki for delivering such a brilliant session and turning something out of their comfort zone into such a positive experience 👏
Lee Rathbone - Norwich United U11s Manager